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Your eyes demand attention… and delicate care. Naturally as you age the skin surrounding the eyes develops fine lines and deeper wrinkles. This is because the delicate skin around the eyes is very different to the rest of the skin on your face. It is much thinner and in fact has very few oil glands which can keep it naturally moisturized. This means its dries out faster and being thin, if not treated gently can stretch and tear, causing bags and sagging.
Oy vey, that sounds really overwhelming and expensive. Don’t fret, anti-aging products can be affordable and accessible. Which is why we love that RoC Brand products are available at Duane Reade.
RoC Skincare, first formulated in 1995, scientists for the brand have devoted years of continued research to Retinol, the gold standard in anti-aging ingredients. Even though Retinol-based anti-aging products continue to be prevalent in the market, the RoC Brand is the first to stabilize pure Retinol to give back years to the look of skin.
RoC Retinol products are clinically proven to reduce the appearance of fine lines and deep wrinkles—visibly improving skin tone. Because RoC Skincare understands that Retinol is only truly effective in its purest and most stable form, RoC Retinol products are packaged in a special protective packaging that keeps Retinol from light and air to keep it stable.
Join yours truly (@LeAuraLuciano) online for the #CollectiveBias #Eyes4NYC Twitter Party (on April 24th from 12:00 pm - 1:00 pm EST) AND if you’re in NY join me for a fabulous in-store event at the fancy Duane Reade at 40 Wall Street May 1st from 6:00 pm - 7:00 pm EST.
Want a chance to makeover your skincare routine with RoC? Enter our #Eyes4NYC giveaway below.