Today, SELF launches its first-ever digital video channel, rolling out new original series inspired by SELF editorial content and featuring top trainers, calorie-burning exercise moves and the lighter side of torturous workouts.
The content will be widely distributed across all platforms including SELF's video site http://video.SELF.com and YouTube channel http://www.YouTube.com/SELF as well as through syndicated partnerships.
"With our fun, unique twist on fitness and healthy living how-tos, this dynamic programming extendsSELF's core print and digital experience to help more people live healthier and enjoy the process," saidLucy Danziger, Editor-in-Chief of SELF. "These videos are entertaining and inspiring, and you'll want to get up, get moving and share them with friends."
New series from the editors of SELF include:
Girl vs. Sweat : Funny ladies. Serious workouts. Tears—of laughter. SELF's favorite comedians take on the latest fitness trends: think Soul Cycle, Cross Fit, The Bar Method, Physique 57 and more. Who will win—girl or sweat? You will, by being inspired to try the latest craze.
Watch the trailer here: http://video.self.com/watch/girl-vs-sweat-series-trailer
5 Ways To… : Reach your body goals. Whether you want toned arms, lean legs or flat abs, SELF's trainers can get you fitter faster with the most effective workout moves. But only 5 of them—we promise.
Watch Episode 1 here: http://video.self.com/watch/5-ways-to-burn-more-fat-with-burpees
Burn 100 :
Lose weight with a video! Follow along with these bite-size workouts from top trainers to torch calories anywhere, anytime. No couch potatoes in sight.
Watch Episode 1 here: http://video.self.com/watch/burn-100-nitro-cardio-kickboxing-with-brett-hoebel
Which Is Worse ...: An animated series straight from one of SELF's most popular editorial features. Quizzy, shareable episodes reveal the "who-knew" answers to some everyday health dilemmas. Like, is it worse to not eat veggies at all, or drown them in butter or cheese? (Hint: Pass the cheese.)
Watch Episode 1 here: http://video.self.com/watch/which-is-worse-margarita-vs-glass-of-wine