TV Beauty: Mad Men’s Lead Makeup Artist Lana Horochowski Dishes Set Secrets


What kind of brands do you use on the set of Mad Men?
KohGenDo a great Japenese line, NARS velvet matte lipsticks, Tom Ford, and MAC.

peggyWhat kind of research did you do to get inspired to create 1960’s looks?
We ordered so many fashion and vintage magazines. Like when we had to prepare looks from 1968 I ordered the entire year of 1968 Vogue magazines. I would observe the cosmetic advertisements in the magazines those are the most telling of how women were wearing makeup at that time.

Who’s your favorite character from Mad Men?

Where does Peggy’s cosmetic transformation come from?
Peggy comes from a religious family, she moved up in a man’s world really quickly. Peggy never learned how to put makeup on so she’s learning, that’s why her makeup always looks a bit off. Like when I saw an advertisement from the time era for this makeup palette with various different colors I thought Peggy would totally use all of these colors at once trying to look the best she can.

madmen joanHow long does it take to apply the makeup on set before shooting?
For the girls, they’re usually done in an hour and a half to two hours. The guys are fast, 45 minutes and they are ready.

What’s your favorite look from the 1950’s?
There’s nothing more perfect than a matte red lip with a full brow. So clean, simple, and timeless.

Mad Men (Season 5)Can you explain what goes behind Pete’s receding hairline?
Pete gets shaved every day, sometimes a couple times a day. Then we paint out the shadow that is still left on the head. His head gets shaved with an actual blade to get a really close shave. Whenever it’s time to shave Pete’s head we yell “SHAVING!” and everyone just clenches tight until we’re done. It takes around 40 minutes to get Pete’s shaved head perfect.

Lana Horochowski will be joining Look Good, Feel Better as a beauty expert volunteer. Lana is undergoing training to learn more about what cancer patients go through as symptoms and what the medical impact has on their bodies and physical appearances. Lana will be joining Look Good, Feel Better’s workshops to help cancer patients look and feel their best.