Celebrating the historic victory for same-sex marriage and civil rights last year, SinfulColors® introduces The Pride Collection and announces their support of The Trevor Project. Each of the eight shades in the Pride Collection captures the energy and passion of freedom and love. Each bottle is individually beautiful and unique, but together they form a rainbow – united in color. The Pride Collection shades are available separately, as well as a complete collection packaged in SinfulColors’ creative, new, clutch-like Purse Pack.
Founded in 1998 by the creators of the Academy Award®-winning short film TREVOR, The Trevor Project is the leading national organization providing crisis intervention and suicide prevention services to lesbian, gay, bisexual, transgender and questioning (LGBTQ) young people ages 13-24.
SinfulColors Pride Collection
SRP: $1.99 per bottle
- All eight shades are available in a NEW! unique Purse Pack. SRP: $15.99
- On counter May – July 2016
- Exclusively available online at Walgreens.com and Drugstore.com
- Pride Limited-Edition Colors: Bye Felicia!, Call Me Violetta, Envious, Gogo Boy, Love Thy Self, Resilient and Sugar Pumpkin
- Made in the USA
- 5 Free (Toluene, Formaldehyde, Formaldehyde Resin, DPB and Camphor Free)
Also, SinfulColors is set to present their first-ever float in New York City’s renowned Pride Parade later this month. Headlining the float activity, international singer and songwriter, Era Istrefi, will perform her worldwide hit Bonbon. This chart-topper, predicted by Shazam to be one of the songs of the Summer, has generated over 93 million YouTube views, 40 million Spotify streams and is on Shazam’s Top 20 list globally. The English version of Bonbon will be introduced to the US market later this Summer, and Era, who draws frequent comparisons to Rihanna and Sia, is hard at work in the recording studio. Collaborating with some of the industry’s top writers and producers responsible for hit singles by stars like Justin Bieber, Usher, Chris Brown Zayn and more, Era’s debut album is planned for late 2016 or early 2017.
For 25 years, SinfulColors® bold shades, innovative formulas, and affordable price has made it a go-to nail polish brand for color enthusiasts.