Backstage With Artistry for Pamella Roland's NYFW Spring/Summer Presentation

For the Spring/Summer 2017 Pamella Roland was inspired by a recent trip to Positiano and the colors of the Amalfi Coast.

"My S/S ’17 collection is inspired by my travels to places like Positano—it’s relaxed and beachy. It makes me think of blue skies and glistening beaches, so the pieces are formal but have an aura of vacation,” explains Roland.

We went backstage at Pamella Roland with Artistry to get a sneak peak at the beauty look for the show. Artistry’s global makeup artist, Rick DiCecca, created a look that is fresh, dewy and looks minimalistic. Think less is more! 

“Spring is lighter and more relaxed, so I’ve created a makeup look that is formal yet feminine,” says DiCecca.

Photos via

Get the Look Created by Rick DiCecca using Artistry


PREP: After washing face, moisturize and prep by gently applying Artistry Supreme LX  Regenerating Cream ($365) to entire face and neck. Next, massage Artistry Supreme LX Regenerating Eye Cream ($195) around eyes, using a gentle, circular motion.

This recently launched line is great for women in their 20s and 30s to luxuriously pamper their skin. The line includes Artistry Supreme LX Regenerating Cream ($365) and Artistry Supreme LX Regenerating Eye Cream ($195) and the formula features:

Gardenia Grandiflora Stem Cell Extracts: They possess extraordinary regenerative powers to help skin “reset” and resynchronize its natural biorhythms to prevent visible signs of aging.

CellEffect24 Complex: Enriched with 24 Karat Gold (also known as “Pure Gold”), it imparts an optical light diffusion, giving a soft focus effect to skin. 


Apply Supreme LX Regenerating Cream and Regenerating Eye Cream after fully removing your makeup to rejuvenate skin at the end of the day.


EYES: Using Artistry Signature Color Eye Shadow Quad in Pink Chocolate and Plumberry ($60 each), apply shade one from Pink Chocolate all over lid, lash to brow. Then mix shades three from Pink Chocolate and Plumberry together and apply to just the lid from lashes to the crease, but not in the crease, for a shimmery, bright eye look.


FACE: Using small to medium foundation brush, apply Artistry Ideal Radiance CC Cream ($47) in your perfect shade. Start from center of face and blend out to create an all-over luminous finish.

Using brush, contour face by applying CC cream in two shades darker than your skin. Blend from middle of ear toward corner of mouth. Brush will lift up skin based on bone structure to create a natural contour.

Apply Artistry Signature Color Blush in Golden Light ($34) on cheekbones. Blend from middle of ear toward tip of nose. Smile, then apply to apple of cheeks and blend back toward temple.


Using CC cream as a highlighter keeps your look light and dewey. Plus, Artistry’s CC cream hydrates and has SPF 50 for sun protection during the day.


LIPS: Using a lip brush, finish look with Artistry Signature Color Lipstick in Red Kiss ($25.50).


Apply with your fingertips for a matte look, and use lip balm beforehand to prevent chapped lips throughout the day.


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