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Maybelline New York Great Lash Royal Blue is Back!

The cult-classic Maybelline New York Great Lash Royal Blue Mascara is back by popular demand!

With prices reaching over 5x the suggested retail price on eBay and constant customer requests for its return, Maybelline New York heard the cries of their fans and have brought back the coveted Royal Blue shade. Starting May 2017, you can bat bold, blue lashes using this creamy formula that is quick and easy to apply.

The love affair with Maybelline New York Great Lash Mascara began forty years ago, and has continued from generation to generation. With one tube being sold every 6 seconds, Great Lash Mascara is America's best-selling mascara!

Today, Maybelline New York announced Royal Blue's official return on their Instagram. In response to all the dedicated Royal Blue fans,Great Lash Mascara in Royal Blue will be available exclusively at Walmart and Walmart.com for a limited time, at a suggested retail price of $6.40.