What happens when you combine Katy Perry’s artistic vision + COVERGIRL’s beauty expertise? You get a one-of-a-kind cosmetics collection that’s backed by serious beauty science! Today, Katy Perry is revealing her very own line with COVERGIRL – the Katy Kat Collection!
A trendsetter and creative visionary, Katy Perry is never shy when it comes to experimenting with her looks, and her fans and followers strive to figure out how to recreate them. A true collaboration on everything from shades to names to packaging, the collection includes 13 highly-pigmented and moisturizing demi-matte lipsticks in the season’s hottest shades (even black!), plus a hot new mascara – in blue and black. Just in time for Coachella!
The Katy Kat Collection was created by Katy Perry to make her style accessible, and features:
· COVERGIRL Katy Kat Matte Lipstick: It’s no secret that matte lip looks are trending, yet women tend to shy away from the pitfalls of matte – dry, flaky lips. COVERGIRL and Katy came together to create a beautiful line-up of 13, moisturizing demi-matte shades that deliver a desirable finish and great feel. Shades include Crimson Cat, Purrisan Pink, Kitty Purry, and many more!
· COVERGIRL Katy Kat Eye Mascara: Katy and COVERGIRL’s new longwear mascara comes in the brand’s first-ever, daring blue in Perry Blue, as well as Very Black, Very Black Waterproof, and Black. The Katy Kat Eye takes flirty lashes to the next level with 10x the volume, with lashes swept up and out.
11 of the 13 Katy Kat Matte Lipsticks are exclusively available on pre-order through Walmart. Sign up today at www.katykatcovergirl.com. The first 100 to sign up will receive a lipstick signed by Katy herself.