This season GBK (gbkproductions.com) - the luxury lifestyle gift lounge and special events company, partnered up with Pilot Pen for a luxury gift and style lounge celebrating New York Fashion Week at the Empire Hotel, New York City. GBK’s motto for this yearly event is “It’s all about style!”, and everything from jewelry to the ultra stylish array of writing instruments from Pilot Pen made the lounge a true highlight among the Fashion Week festivities.
We saw the likes of Katrina Bowden, Paula Garces, Toni Trucks, Kimiko Glenn, Selenis Leyva, Emma Myles, Ryan Nassib, Sonja Morgan and Prince Amukamara enjoying the lounge.
Everyone from Perez Hilton, to Jonathan Cheban, to the Cast of Orange is the New Black and more attend the event and made sure to pick up their special gifts from Pilot Pen.
Pilot Pen offers superlative writing instruments renowned for quality, performance, cutting-edge technology and consumer satisfaction. Guests received a FriXion Clicker, an erasable pen that is uniquely designed to write smooth and erase clean, making mistakes disappear and you – perfect! As well as the stylish MR Animal Collection of writing instruments that are designed to provoke your wild side while providing high style and delivering superior writing performance, and an elegant trifold Pilot Journal for your writing pleasure.
Highlights of the lounge included gifts from Presenting Sponsors Michael Todd True Organics and Hard Candy. Michael Todd True Organics® is an acknowledged leader in the rapidly growing organic skin care market. Guests took home SONICLEAR - the World’s First Antimicrobial Sonic Skin Cleansing Brush and Sonic Eraser, the first ever serum infuser with a 3-in-1 sonic, ionic and heat based delivery system to maximize the benefits of hydrating skin products. Hard Candy is a lifestyle brand anchored by an edgy cosmetics collection that has redefined makeup in the mass market. In addition to a full cosmetic assortment, Hard Candy offers apparel, eyeglass frames, sportswear and more. Guests were treated to makeovers, makeup touch ups, hair and manicures during the event and were gifted an assortment of their makeup.
No GBK lounge would be complete without a charitable component, and this year’s beneficiary was Gabrielle’s Angel Foundation for Cancer Research. Gabrielle's Angel Foundation for Cancer Research funds the nation's best and brightest scientific investigators with eighty-nine cents of every dollar raised directly funding doctors whose goal is to improve the efficacy of cancer treatments, reduce their toxicity and improve the quality of life of patients with leukemia, lymphoma and related cancers. For more information about the foundation, please visit gabriellesangels.org.